New York
Concept store for Sleep Number opened in the Flatiron district of New York City. The large-scale print and digital signage was designed to attract customers from street level outside the store.
Designed: Signage, wall and digital graphics
Edina
A new Sleep Number store concept features a clean, warm design with minimal signage, utilizing brand imagery and graphic elements.
Designed: Signage
Art directed: Pattern and wall graphics